GOAL >
Create a unified packaging system for multiple audio products that balanced technical accuracy with shelf impact. The design had to adapt to different box sizes and materials while maintaining a cohesive look across the product line.

MY ROLE >
Led the design of the full packaging system under direct collaboration with Daewoo China, managing layout, dielines, and visual production standards.

SOLUTION >
Developed a modular grid system that clarified technical information and improved brand recognition across SKUs. The result was a clean, bold packaging line optimized for production efficiency and international visibility.