GOAL >
Modernize the brand’s printed materials and advertising layouts to communicate professionalism, reliability, and technical precision in the construction industry.

MY ROLE >
Responsible for the full redesign of the editorial system and printed assets, including brochure covers, product sheets, and advertising visuals.

SOLUTION >
Created a modular layout structure supported by geometric shapes, bold typography, and strong color accents. The system elevated brand perception while improving readability and consistency across marketing touchpoints.